1
Focus
Mosques and community organisations
Intended outcome
Increase access to free practical BLS education
2
Focus
Train volunteers and local instructors
Intended outcome
Communities become increasingly self-sufficient
3
Focus
Schools, councils, workplaces and businesses
Intended outcome
Deliver BLS education systematically at greater scale
4
Focus
Education bodies and national partnerships
Intended outcome
Support consistent BLS education across UK schools
Continue delivering free BLS and emergency-response sessions through mosques, community centres, faith organisations and community groups.
Rather than waiting for people to find and attend external first-aid courses, Project SHIFA takes training directly into familiar and trusted community spaces.
We will continue developing long-term relationships with these organisations rather than treating sessions as isolated events.
Project SHIFA’s longer-term community model is based on training communities to sustain the work themselves.
We aim to identify suitable individuals within participating communities who can be trained to become BLS instructors and eventually form local Project SHIFA teams.
Project SHIFA would provide:
The result would be a distributed network in which communities become increasingly capable of delivering and maintaining life-saving education themselves.
While our initial focus is primarily on Muslim communities/masjids, we aim to expand into other sectors to widen the scale of our work.
Early partnerships with schools and councils will feed directly into stage 4 (see below) while collaborations with workplaces and businesses will be a vital source of income to guarantee we can still offer free sessions to underserved communities.
We plan to develop income-generating services including paid private BLS sessions for individuals, families and groups who can afford them.
We also aim to provide paid first-aid and BLS education to businesses, workplaces and organisations.
Revenue generated from these activities will contribute towards equipment, instructor development, administration and the continued provision of free community sessions.
This creates a cross-subsidy model:
Paid training → supports Project SHIFA → maintains free community training
Schools represent one of the greatest opportunities for long-term impact.
Our ultimate ambition is for practical BLS education to be embedded consistently within the national curriculum.
Project SHIFA wants not only to advocate for this ambition but to develop the practical infrastructure needed to help make it achievable.
As the project grows, we intend to use evidence from our community and school programmes to demonstrate that BLS education can be delivered practically, affordably and at scale.
Our longer-term ambition is therefore for Project SHIFA to become an organisation capable of facilitating national delivery of practical BLS education within schools, working alongside schools, local authorities, educational bodies and relevant national organisations.
The community programmes we operate today are therefore the foundation of a much larger model.
The immediate priority is to establish Project SHIFA as a robust and replicable organisation.
During this period we aim to increase the number of community sessions delivered, expand our volunteer instructor base, invest in high-quality training equipment, standardise our teaching materials and protocols, establish appropriate safeguarding and governance systems, and improve collection of participant feedback and impact data.
We will also begin developing our paid private-session model and approaching organisations regarding workplace training.
At the same time, we will seek initial partnerships with schools and local authorities to pilot structured school-based BLS delivery.
Once our delivery model has been strengthened, we aim to demonstrate that it can operate beyond sessions led directly by the founders.
Selected volunteers and community members will be developed into instructors capable of delivering Project SHIFA sessions according to common standards.
Our school programme can expand from individual pilots towards recurring agreements involving multiple schools.
Paid private and organisational training should increasingly contribute towards the cost of free community provision.
Most importantly, Project SHIFA will begin building a dataset demonstrating its impact: numbers trained, confidence before and after training, skills taught, geographical reach, repeat community partnerships and school participation.
The third stage focuses on creating infrastructure for wider expansion.
Project SHIFA will seek partnerships with additional councils, schools, community organisations and institutional partners while developing local instructor teams capable of delivering sessions without requiring the central team to attend every event.
Evidence generated through these programmes can then support engagement with educational bodies and policymakers around more consistent provision of practical BLS education in schools.
The aim is to demonstrate not merely that BLS education should be widely available, but that Project SHIFA has developed a practical model through which it can be delivered at scale.
If you wish to enquire about sponsorships/ partnerships please reach out on:
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